Service to the SBIA Board: 2025 – Present
Troy is the Founder and Hypeman of Creative Others Collective Inc, a Vancouver-based strategy, design and fabrication studio that helps organizations translate bold ideas into clear, impactful communications in both digital and physical formats. An immigrant from Ireland and now a proud Canadian citizen, Troy holds both a degree and postgraduate qualification in Architecture. His career has spanned branding, marketing, and community engagement, working with businesses, non-profits, and cultural institutions to strengthen their voices and connect with diverse audiences in unique and authentic ways.
A former high-performance sailor who represented Ireland in racing and coaching, Troy now shares his passion for sailing and community-building as a member of the Board of Directors at the Royal Vancouver Yacht Club. On the SBIA Board, he brings expertise in strategic communications, creative problem-solving, and stakeholder engagement to support the growth and vitality of Strathcona’s business community.